Kaspersky and Rising "on the same stage"

August 2, 2008, in Jiuhuashanzhuang information security sector staged a "comedy."

August 2, the world's leading provider of information security solutions - Kaspersky held in Beijing, Kaspersky Internet Security 2009, the Chinese version of the software market conference. The conference can be described as "generous." Conference has invited nearly a thousand dealers, and 80 several media. It is worth mentioning that the dealer's airfare and accommodation provided by Kaspersky.

However, with the drama is at the same time, Rising also held events in the same location. The Important Aspect day indeed.

Since, on July 17 set off a strange tiger "incident free" since the information security industry has been "a good play then a" collision which agents also follow their heart, "wave after wave."

2, Kaspersky and Rising "on the same stage," what kind of a show?

It is reported that Rising is that Kaspersky will be held from 2 Jiuhua new listing in the conference, and invited nearly a thousand dealers, the provisional decision to hold the event from 3 to 2, and Kaspersky same time and manner. Rising to the activities of the theme of "Carnival", invited the dealers to Kaspersky out "olive branch", please in the past carnival. That the news, reporter friends are bound to happen on the next full of curiosity and expectation.



Kaspersky Asia Pacific Managing Director Mr. Zhang Lishen to speak at the press conference scene

New at five points card Basij Meet the Press will publish the official start. Asia-Pacific managing director of the opening speech for the media is very concerned about the recent "free storm" give a clear answer:

"For the complete and long-term free, Kaspersky will not do, but do not rule out the free trial." Zhang also put forward the new total is also the slogan of "all-only security."

Relative to the overall low-key speech Chang, Kaspersky partner Liu Jianhua, CEO Star Parkway digital speech is more direct and more passionate. Manager Liu himself to the media revealed the information security industry for four perspectives:

1, the greatest danger is from the antivirus industry itself, the security industry itself is not anti-Trojan, but the anti-virus.

Second, anti-virus software is Internet products, should be free. However, the service will be unsafe to the user is not responsible for the performance. Not all free software security.

3, light anti-virus software not work, even with firewall, anti-Trojan software and other functions, such imposed on the user's point of view is wrong. These features are only available product that was safe. That "all is safety."

Fourth, the current strategy to channel non-free products to sell, at a loss. But the real security needs of the software or sold. "If you are not satisfied on the free software, please spend little money to buy Kaspersky!"

From the Manager Liu's speech is not difficult to see that Kaspersky is not only the important information is the first new product in itself, but also stressed that the view "all the safe!"

Rising 360 free to bring a certain impact, Rising subsequently adopted a series of preferential policies for the distribution of death, to please the channel. By Manager Liu's speech in an interview that, Kaspersky The channel also spared in homework, for the dealers to improve profitability and provide a range of training. Channels in order to tell the Kaspersky free will not give you what the hidden dangers, and can continue to enjoy the benefits brought by Kaspersky for you.





Kaspersky Asia Pacific Managing Director Mr. Zhang Lishen (right) and the Broadway figure Liu Jianhua, CEO Star (left) co-opened a new true

After meeting the media, nearly a thousand dealers and the media have seen the "Kaspersky Internet Security software 2009 English Version," the release process. And watched Kaspersky put in CCTV security software the first national advertising tenders. Digital Star's Manager Liu through their sales slogan "good to sell their antivirus software to allow others to send it for free!" Kaspersky re-emphasized in the "incident free" in position.

"Free" controversy is not flat, "all" storm was underway. I wonder if Kaspersky takes through this conference, whether from 1.5 million to make "free storm" Karma but only, will get the information security community to "fully functional" view of the support? Let us wait and see!

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